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ANDICalilung
Creative Director
Lifeproof 2024
The Adventure
Showcase not only the beautiful flooring finish, but the durability and easy upkeep in 60 seconds.
The Vision
Our creative vision was to pick a spot within the home that handles the high traffic of family life, leading us into the story of 100% LifeProof, 0% Worries.
Next we carefully planned and produced more than 23 individualized and adaptable pieces of content for various platforms, maintaining a balance between personalization and scalability.
The Result
Project Duration: 8 Weeks
Sets Designed/Built: 1 set
Photos: 11
Videos: 3
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